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How the Mighty Fall, by Jim Collins.    Renowned for his widely read classics Good to Great and Built to Last, Collins now takes on the subject of how once-great companies fall from grace.  After more than four years of exhaustive effort, Collins and his research team developed a model describing the five stages of decline.  The book describes methods for uncovering a business in decline by providing characteristics associated with each stage, and it offers recommendations for avoiding a decline.  One of the more fascinating elements of the book is the psychology associated with managing companies in decline.  Packed with quotes from managers deep in the throes of denial, hubris or both, Collins makes a compelling case that decline can often be both identified and reversed. How the Mighty Fall by Jim Collins: Book Cover









ISBN: 0977326411

Format: Hardback, 240pp
Pub. Date: May 2009
Publisher: Jim Collins